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Are you looking for a vanilla brand that’s as fun and quirky as it is delicious? Look no further than Singing Dog Vanilla.
Here are some things you should know about us:
Yes, we know it’s a silly name.
Yes, people wondered why on earth we would name a vanilla company after a dog.
Yes, we like vanilla-related puns like “vanillaverse” and “vanillatude.”
But don’t let our light-hearted approach fool you—when it comes to vanilla, we take things seriously.
Get ready to indulge in the world’s finest organic vanilla products from a company with heart.
That’s right; we’re talking about the brainchild of the visionary duo of Marty Parisien and Bill Wiedmann. After helping farmers boost their marketing, finance, and productivity, these two entrepreneurs stumbled upon a groundbreaking idea that would change the vanilla game forever.
As fate would have it, Marty picked up a copy of the marketing classic, “Purple Cow” by Seth Goodin. On page 107 of the book, Marty reads a line that says, “But vanilla is boring. You can’t build a fast-growing company around vanilla.” That’s where inspiration struck! Why not build a company around vanilla, and prove everyone wrong? (Okay, maybe he took that line slightly out of context, but you get the idea.)
Around the same time, Bill discovered a village in Papua New Guinea that grew high-quality vanilla beans. And thus, our journey began. They set out to create a vanilla company that brings you the world’s best vanilla products and shares profits with the farmers and employees who make it all possible. Our clean-label products are made with love and care, and we can’t wait for you to try them. We hope you join us on this delicious adventure through the vanillaverse and become a part of something special.
At Singing Dog Vanilla, we partner with over 500 vanilla-growing families from Indonesia, Uganda, and Papua New Guinea through our Fair Trade Plus+® program. We pay the market price for their vanilla beans and share our profits. Our world-renowned vanilla products are loved by chefs, bakers, and foodies around the globe. We offer pure vanilla extract, indulgent vanilla bean paste, unique alcohol-free vanilla, and more! Join the vanillaverse today for delicious, ethically-sourced vanilla treats.
When our farmers receive a profit-sharing bonus, they have the flexibility to use their funds as they see fit, based on their individual needs and priorities. Many of the Singing Dog Vanilla farmers may choose to invest their bonus directly back into their farming operations by purchasing new equipment or upgrading their irrigation systems. Others may use the funds to invest in their homes and villages by building new facilities or adding solar panels for renewable energy. Some of our farming families have invested in education for their families and children. Recently, Mohir, our Farm Manager, helped create an insurance program for farmers, which is very uncommon in Indonesia.
Regardless of how they chose to spend their funds, Singing Dog Vanilla farmers are empowered to make decisions that benefit their families, communities, and futures. Through fair trade practices and profit-sharing bonuses, Singing Dog Vanilla is helping create a sustainable and equitable vanilla industry that supports vanilla farmers and their communities.
At Singing Dog Vanilla, we take inspiration from the most unexpected places. We named the company after the fascinating New Guinea Singing Dog, a breed hidden from the outside world until 1952. Instead of barking, these dogs serenade us by singing, much like the whales in the ocean.
Our choice of name certainly raised a few eyebrows. Marty’s parents wondered why on earth he would pick a name that had nothing to do with vanilla. The farmers thought the name was hilarious, and Bill and Marty thought that a quirky and memorable name would perfectly capture the spirit of the company they envisioned. After all, other vanilla companies tend to have dull and forgettable names that sound like law firms. And Singing Dog Vanilla is something that you can remember and tell your friends about, right?
255 Wallis St. #1,
Eugene, OR USA 97402
Toll Free: 888-343-0002
Phone: 541-343-2746
Fax: 541-349-7574
